Generally, CEOs and business owners do not like talking with CFOs.
CFOs typically tell CEOs to play it safe.
- They say it can’t be done.
- There isn’t enough money to do __________
- CFOs often use financial jargon and spreadsheets that confuse smart business owners.
Most of the time, CFOs focus on things that are not top of mind to CEOs.
Let’s face it, most CFOs are actually Accountants. The majority of traditional CFOs aren’t as effective as they could be.
This is why we invented the Growth CFO model.
Growth CFOs are the future of CEOs doing even better.
- At Foresight, we work in 3-person teams to go well beyond any one person’s expertise. We call it a TrueTEAM.
- We establish a clear destination based on what you want from your business.
- We work month-to-month to earn your business. No long-term contracts. (We don’t like those either)
Then we build the financial flight plan to figure out the best path.
Each scenario we build out shows how to achieve:
- Higher revenue
- Increased profit
- Accelerate cash
- Optimize the value of your business so that you get paid twice.
We achieve follow-through by measuring progress compared to the flight plan and obliterating the obstacles to growth. Obstacles often include solving people capacity constraints, winning new customers, and gaining access to capital. All deliverables are tracked & measured.
Teaching is one of our competitive advantages. We establish the Habits of Profitability which are proven financial management methods to elevate performance beyond line-of-site. Your management team will grow and develop as a result of working with Foresight.
We develop managers to use the numbers even better. This aligns action across the business no matter where people stand. A daily dashboard is ideal.
We take the weight off CEOs’ shoulders to help them escape the “Owners Trap.” Business owners gain both time and financial freedom to do what they want when they want.
Do Traditional CFOs do this?
Let’s discuss how you could benefit by having a Growth CFO navigator working side-by-side with you.
At Foresight CFO, our Growth CFOs do Destination and Follow Through work with CEO business owners globally. We deploy Growth CFOs in 3-person teams to go well beyond what any One CFO could ever do. Schedule a 25-minute Discovery Consultation with me
